NovaLink develops custom software solutions, business automations, system integrations, and WhatsApp Business integrations tailored to the operational needs of organizations.
NovaLink S.A. is a technology consulting and software development company based in Guatemala. We design and build custom solutions aligned with each client's specific business processes — not templates, not off-the-shelf tools.
Every implementation is developed according to the client's operational requirements, ensuring that software and integrations fit naturally into existing workflows and systems.
Four core areas of expertise, all delivered as tailored implementations for each client organization.
Development of business applications, internal platforms, dashboards, and operational tools built to your specifications.
Automation of operational and communication workflows — reducing manual effort and increasing consistency across processes.
Connection of business systems — APIs, databases, ERP, CRM — into unified workflows that eliminate data silos.
Integration of WhatsApp Business Platform into custom business processes — notifications, customer workflows, CRM connectivity.
We combine technical depth with a business-first approach to deliver solutions that actually work in the real world.
No templates. Every implementation is designed from the ground up around your specific operational requirements.
Structured delivery process with clear milestones, documentation, and handoff for every project.
Solutions built to grow with your organization — designed for reliability and long-term maintainability.
We understand that software is a means, not an end. Every decision is made with your operational goals in mind.
Ongoing support and maintenance after launch, with clear channels for issue resolution and updates.
We invest in understanding your business so we can continue delivering value as your needs evolve over time.
All services are implemented as custom projects tailored to each client's operational context. We do not offer standardized self-service products.
We design and develop software applications that address specific business needs — from internal tools and operational dashboards to full-scale business platforms. Every application is architected for performance, maintainability, and the realities of your organization.
Many organizations operate multiple systems that do not communicate with each other. NovaLink designs and implements the integrations that connect those systems — eliminating manual data transfer, reducing errors, and creating unified operational views.
Repetitive manual processes are both costly and error-prone. We identify automation opportunities across your operations and build the workflows that eliminate unnecessary human intervention — freeing your team for higher-value work.
NovaLink develops custom integrations between WhatsApp Business Platform and your existing business systems. These integrations enable automated customer communication, appointment management, CRM connectivity, and operational notifications — all configured to your specific processes.
NovaLink develops custom integrations between WhatsApp Business and organizational systems. Every implementation is configured specifically to the client's communication workflows and operational processes.
WhatsApp Business integrations are implemented for a wide range of operational communication needs.
NovaLink provides WhatsApp integrations as part of custom software projects — not as a standalone self-service product.
Each WhatsApp integration is scoped and designed around the client's specific operational requirements. NovaLink handles the technical implementation, API configuration, and system connections as part of a defined project engagement.
Implementations may involve client-owned WhatsApp Business accounts and phone numbers, or NovaLink-managed environments for demonstration, testing, development, or managed service arrangements. Ownership and management responsibilities are defined in the specific project agreement.
Integrations are built using WhatsApp Business Platform and Meta technologies, combined with cloud services, databases, and existing client business software systems depending on the project requirements.
NovaLink is not a public SaaS platform. There is no self-service portal where users can independently register, connect WhatsApp numbers, or configure integrations. All implementations are managed through direct client engagements.
Reach out to discuss your project requirements. NovaLink works with organizations on a project basis — we'll respond to understand your needs and determine the right approach.
NovaLink S.A. — Last updated: 2026
NovaLink S.A. ("NovaLink," "we," "our") is a technology consulting and software development company based in Guatemala. This Privacy Policy describes how NovaLink may process information in connection with the services it provides to client organizations and in the operation of its business.
This policy applies to information that NovaLink may process in the course of implementing, operating, supporting, and maintaining software solutions and integrations contracted by client organizations. It also applies to individuals who contact NovaLink directly via our website or email.
Depending on the nature of a contracted project, NovaLink may process the following categories of information:
Information is processed only when necessary to implement, operate, support, and maintain contracted solutions. NovaLink does not use client data or end-user data for purposes beyond the contracted scope of work. Website inquiry information is used solely to respond to business inquiries.
NovaLink does not sell personal information to third parties.
Depending on the implementation, NovaLink may use third-party platforms and infrastructure providers as part of contracted solutions. These may include Meta Platforms (for WhatsApp Business Platform integrations), cloud infrastructure providers, and database services. The use of such providers is disclosed as part of each project engagement.
For implementations involving WhatsApp Business Platform, WhatsApp Business accounts, phone numbers, and related assets may be owned and managed by either the client organization or NovaLink, depending on the structure of the specific project agreement. The applicable ownership and management arrangement is defined in the relevant service agreement.
NovaLink retains information for the duration necessary to fulfill contracted obligations and as required by applicable law. Specific retention periods are addressed in individual project agreements.
For questions regarding this Privacy Policy or data practices, contact NovaLink at: admin@novalinkplus.com
NovaLink S.A. — Last updated: 2026
NovaLink S.A. provides technology consulting and software development services, including custom software development, system integration, business automation, and WhatsApp Business Platform integrations. All services are delivered on a project basis pursuant to individual service agreements between NovaLink and the client organization.
NovaLink does not operate a public self-service platform. All engagements are initiated through direct business agreements. The scope, deliverables, timeline, and terms of each project are defined in a separate service agreement. These Terms of Service govern the general relationship between NovaLink and its clients and do not supersede project-specific agreements.
Certain services may involve the use of third-party platforms, including but not limited to WhatsApp Business Platform (Meta Platforms), cloud infrastructure providers, and third-party APIs. The client's use of such platforms through solutions implemented by NovaLink is subject to the terms and conditions of the respective platform providers. NovaLink is not responsible for changes to third-party platform terms, pricing, availability, or functionality.
Intellectual property arrangements — including ownership of custom software, code, and developed assets — are governed by the individual service agreement for each project. Unless otherwise specified in writing, custom software and code developed by NovaLink for a client project remains subject to the terms of that agreement. NovaLink retains ownership of general methodologies, frameworks, and tools developed independently of any specific client engagement.
The ownership and administration of business assets — including but not limited to WhatsApp Business accounts, phone numbers, API credentials, and system accounts — are determined by the specific service agreement for each project. Ownership may rest with the client organization, with NovaLink, or may be shared, depending on the nature and structure of the engagement. These Terms do not imply that all assets always belong to the client or always belong to NovaLink.
Clients agree to use NovaLink's services in compliance with all applicable laws and regulations, including those governing data privacy, electronic communications, and consumer protection. Clients further agree to use any third-party platforms integrated by NovaLink in accordance with those platforms' terms of service. NovaLink reserves the right to terminate a service engagement if continued performance would require violation of applicable law or platform terms.
To the maximum extent permitted by applicable law, NovaLink's liability arising from any project engagement is limited to the amounts paid by the client for the specific services giving rise to the claim. NovaLink is not liable for indirect, incidental, consequential, or punitive damages. Specific liability provisions may be further defined in individual project agreements.
These Terms of Service are governed by the laws of Guatemala. Any disputes arising under these Terms shall be subject to the jurisdiction of the competent courts of Guatemala.
For questions regarding these Terms of Service, contact NovaLink at: admin@novalinkplus.com
A sample of implementations NovaLink has designed and delivered for client organizations — spanning healthcare automation, hospitality, and business communications.
NovaLink designed and developed a radiology automation platform for a healthcare organization operating across multiple clinic locations. The core challenge was consolidating imaging workflows, reducing manual radiologist workload, and accelerating result delivery to the appropriate clinical staff and patients.
The system integrates with a cloud-based PACS (Picture Archiving and Communication System) — specifically Stadrad Online PACS — enabling centralized storage and retrieval of radiology studies regardless of which clinic location the imaging was performed at. Physicians and authorized staff can access studies securely from any connected site.
An AI-assisted detection layer processes incoming images and flags potential pathologies for radiologist review, reducing the time required for initial triage and improving consistency in preliminary screening.
NovaLink built a full reservation and occupancy management platform for a hotel client, integrating directly with their existing CRM to create a seamless experience from initial room discovery through confirmed booking and payment.
The platform exposes real-time room availability to prospective guests via a customer-facing interface, allowing them to browse current occupancy, select available room types, and complete reservations online without staff intervention. Payment processing is integrated directly into the booking flow.
On the back end, all reservations flow into the hotel's CRM, maintaining a single source of truth for occupancy, guest records, and revenue tracking. Staff visibility into reservation status, check-in schedules, and room assignments is provided through an operations dashboard.
Automated WhatsApp messaging was integrated to send booking confirmations, pre-arrival reminders, and check-out summaries to guests — reducing front desk communication overhead and improving the guest experience.